Tommee Tippee Soothers

On Friday, I was lucky enough to be invited to The Baby Show on behalf of Inspire Me Media for a Silent Launch of Tommee Tippees new range of baby soothers.

Emma started off with a soother (dummy/pacifier) and then one day she just refused it. For about 4 months she just would not take it. Of course this was after she lost them all, and I purchased about 8 of them, and then found all the lost ones (behind the cot!)

Thanks to Inspire Me Media, I added 2 more brand new soothers to Emma’s collection. I opened the pack, and Emma looked at her two new additions, threw one on the floor and promptly stuffed the other one in her mouth.

The new soothers were designed after listening to what mums and dads had to say on the subject.

* 1 in 3 mums struggle to choose when looking for soothers and often end up buying impulsively
* choosing the right soother is trial and error, babies often go through several types/brands before finding one they like
(it’s not like you can take them back to be refunded!)

With this in mind, Tommee Tippee came up with a new range of soothers, with new packaging and a teat that is more in line with that of a bottle teat; large, long and flat so that it’s easier for baby to hold in their mouth.

Research trials showed that 68% of babies accepted the new style soother the first time it was introduced, as opposed to 43% for the old style soothers.

Emma has 4 different types of soothers in her collection. Last count (Friday) that’s a total of 13. THIRTEEN!

As she’s teething, I suppose having so many of them isn’t a bad thing. She chews them for relief! Happy baby is a happy mama!

The new range of soothers comes in 4 ranges; Fun, Anytime, Night Time and Air and are available Nationwide at Tesco, Asda and Mothercare. They cost £4.79 per twin pack.

** In return for this post I was gifted a press pass for The Baby Show as well as a PR pack containing 2 Tommee Tippee Night Time soothers

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