Tommee Tippee Soothers

On Friday, I was lucky enough to be invited to The Baby Show on behalf of Inspire Me Media for a Silent Launch of Tommee Tippees new range of baby soothers.

Emma started off with a soother (dummy/pacifier) and then one day she just refused it. For about 4 months she just would not take it. Of course this was after she lost them all, and I purchased about 8 of them, and then found all the lost ones (behind the cot!)

Thanks to Inspire Me Media, I added 2 more brand new soothers to Emma’s collection. I opened the pack, and Emma looked at her two new additions, threw one on the floor and promptly stuffed the other one in her mouth.

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The new soothers were designed after listening to what mums and dads had to say on the subject.

* 1 in 3 mums struggle to choose when looking for soothers and often end up buying impulsively
* choosing the right soother is trial and error, babies often go through several types/brands before finding one they like
(it’s not like you can take them back to be refunded!)

With this in mind, Tommee Tippee came up with a new range of soothers, with new packaging and a teat that is more in line with that of a bottle teat; large, long and flat so that it’s easier for baby to hold in their mouth.

Research trials showed that 68% of babies accepted the new style soother the first time it was introduced, as opposed to 43% for the old style soothers.

Emma has 4 different types of soothers in her collection. Last count (Friday) that’s a total of 13. THIRTEEN!

As she’s teething, I suppose having so many of them isn’t a bad thing. She chews them for relief! Happy baby is a happy mama!

The new range of soothers comes in 4 ranges; Fun, Anytime, Night Time and Air and are available Nationwide at Tesco, Asda and Mothercare. They cost £4.79 per twin pack.

** In return for this post I was gifted a press pass for The Baby Show as well as a PR pack containing 2 Tommee Tippee Night Time soothers

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